As spring turns to summer we are in the prime of Open House season. Here is a crash course on how you can gain the most exposure and successful open house possible!
Prep the Home for Open House Season
For an open house, not only do you want to be sure the home is clean and clutter free, a fresh coat of paint goes a long way too!
It’s also important to be sure the home is staged in a way that is inviting and shows off the home in it’s best light (Pro Tip: Here is a great article on Staging Your Home to Sell)
Don’t Forget The Yard
We know it’s all about curb appeal. That first impression can make or a break a sale. Be sure the home’s exterior matches it’s interior with clean and fresh lines. Add some colorful flowers to spruce things up quite a bit!
Hospitality
Offer your guests some easy to eat snacks. It’s always a good idea. The fresh baked cookies trick is classic. But if you wanna step it up, bring in some catered veggie platters or sandwich trays. Also, offer bottled water because most of your guests are seeing more than one home in a day during open house season. A snack and some water will be appreciated!
Ambiance –
Set the tone of the Open House with low-volume music. This will give the space an energy and pulse, and it allows for the guests to roam the space on their own without feeling like their conversation is being overheard. Note: try to stick to music choices that are accessible and up-beat. Jazz, Standards or ’60s Pop typically are safe!
Your Home is Ready for an Open House. Are You?
It’s super important to be sure you have all of the necessary paperwork and information printed and available at the open house. The more information you can provide a perspective buyer the better. The best option would be to print off any necessary information and assemble some packets that you can easily hand them to take home and review. Be sure to also include a printed flyer with the home’s information and photo too!
And treat your Open House like the big day it is. Start early to get everything in place well ahead of time, make sure you get some rest, too, and plan to be “on your game” when guest arrive. The seller’s calm presence can go a long way toward making the potential buyer feel at home.
Advertise Your Open House
Not only will you want to advertise your open house on your own social media outlets and local activity spots, if you are listed on MHVillage we also offer a product to gain your Open House some exposure.
The MHVillage Open House feature will give your home a bright red banner across the top of the ad with the Open House details.
It will also shoot your listing to the very top of the first page of homes in a general search. We recommend applying an Open House banner to your listing at least seven days prior to the event.
To apply this feature simply select the “Add Open House” option to the right of your listing within your account dashboard.
Hopefully this article will give your the details you needed to elevate your open house game to a new level!
If you have any additional questions on how you advertise your open house on MHVillage please feel free to contact us at any time!
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